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Email Campaign
Tracking and Statistics
This must-have feature
tracks your campaign and gives you the statistics of
unique opens vs. sent, unsubscribes and bounced e-mails and more. What this means for you is the
knowledge that you have a customer who has changed an
email address, the visibility of which campaigns are working and designing future campaigns to take
advantage of the knowledge gained thereby increasing your Open %
Rate which will increase your business.
Unsubscribes
MailMonster adheres to the CAN-Spam Act of 2003 and takes unsubscribes
seriously. You can rest soundly knowing MailMonster immediately removes Unsubscribes and they will never
be sent another email. This adherence to CAN-Spam ensures your emails that are
anticipated by your customers will get through.
100% Web Based This means that the program rests on our
computer and is accessed through the Internet. You point and click just like surfing the
Web and you never have to face the worries and hassles of messy program
installation processes or the fear of your computer or its driver's being
unable to run the software. As long as you have an Internet connection and
are using Internet Explorer 5 or Higher, you're ready to go. This also
means that you can manage all of your marketing campaigns and market from
anywhere in the world!
Customizable "Mail Merge" feature giving your campaign a personal touch
Personalize
MailMonster allows you to personalize communications with your clients with a
unique feature that lets you "mail merge" your database fields into EVERY area
of your campaign. This means that you can make your client feel like you wrote
the letter directly to him or her. This is a fantastic bonus
of online marketing that studies have shown increases your Open % Rate. It will also help form
a lasting, personal connection with your clients.
Unique Referral
Template
Any business owner
knows that referrals are the best form of marketing. To take advantage
of this, MailMonster has created a unique template that allows your
clients to forward information to friends and share the special deals
you are offering, the great newsletter you offer or simply show off
a product they purchased from you. Each template allows the friends of
your clients to reply back to you and be added to your database and be
included in your future newsletters or promotions.
Ability to upload your own custom HTML
For "advanced" users/programmers, we give the ability
to upload your own HTML templates if you choose. You can also use our WYSIWYG editor to create your own
html campaigns from scratch.
Help desk via phone or e-mail
Our helpful staff is available to answer any question
or technical difficulty you may have through email or phone. We always
guarantee courteous and prompt service.
Upload and create your database in a snap!
Database Manager
Keep track of your clients' information like never
before with our Database Manager. You can easily upload your database of
clients, then personalize and categorize your database by having 25
additional fields you can add to segment your clients. This will enable
you to send totally relevant, targeted campaigns to your clients.
ie... Let's say you are
a Men's Clothier. You collect Coat Sizes from your clients. You add
a field to your client database called Coat Size and input each client's
Size.
At the end of the Winter Season, you have 3
suits remaining in size 46R. Design a promotional campaign, and when selecting recipients, select database field
Coat Size with Value equaling 46R. Your campaign only goes
out to those clients. The result of segmenting your client database is that it makes your
campaigns Totally
Relevant.
Other ways to segment your
database
With MailMonster, your ability to segment your
clients is limitless. Segment them using database fields such as: past
purchases, product interests, geographical areas, information gleaned from studying your campaign statistics,
etc.
MailMonster provides
the platform for you to be creative.
Easy to use, feature rich, search tool
Client Search
This fully functional feature does not limit you as you search through
your database. You can search by any database field.
Demographic Forms
Wizard
You
can create forms to be placed on your web
page for your clients to opt-in to your list. You'll love this easy-to-use
name-gathering form builder that you customize and place onto your home page. Now visitors will
have the option to sign up for your newsletter or simply be put on your
list for more information. Even
though clients sign up on your website, they are automatically added to your MailMonster
database.
Ability to easily download
your list from our
server Whenever you
need to, MailMonster makes it easy and convenient to download your list of
clients from our server to your computer via a .csv
file.
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